Northants, Leics &amp; Rutland


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<p>If your good intentions for the start of the year have fallen by the wayside, here&#8217;s how you really can get fitter, healthier and feel more confident in just three short months. I know! Based at their studio in Northampton, <a href="https://theetc.fit/" target="_blank" rel="noreferrer noopener">Empowerment Training Centre</a>&#8216;s 90 Day Accelerate plan is designed specifically to enhance your life through fitness, community and belonging, so no feeling like the only one at the gym who doesn&#8217;t know how to switch on the rowing machine or how to reduce the weight down on the cable bicep bar. </p>



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<p>Owner of ETC, Tim Reid (that&#8217;s him in the pic above), believes fitness isn&#8217;t just about looking good, it&#8217;s about empowering yourself and giving yourself the best possible health outcomes you can. The great bod is just a by-product. Tim makes it a kind of personal rule that he&#8217;s only ever 8-weeks of training away from achieving a fitness goal, whether that&#8217;s competing in the Berlin Inline Marathon, tackling a HYROX (kind of like an extreme HIIT competition) or learning to ski. All of which are things he&#8217;s tackled head on in the past few months.</p>



<p>So why is the <a href="https://www.empowermenttrainingcentre.com/90dayaccelerate" target="_blank" rel="noreferrer noopener">ETC 90 Day Accelerate</a> different to any other gym membership? We hear you cry. And why will it turn me into the goddess I&#8217;ve always dreamed of being? Here&#8217;s why:</p>



<h2 class="wp-block-heading" id="h-it-s-bespoke">IT&#8217;S BESPOKE</h2>



<p>If you&#8217;ve ever signed up to a gym or fitness studio only to go less than a handful of times and then just watched your biscuit stash rapidly diminish in tandem with your bank balance then you&#8217;re not alone. Around one in five of us say we feel intimidated at the gym and that seems a fair excuse for flaking out. Gym chains don&#8217;t really care if you&#8217;re reaching your fitness goals, as long as your Direct Debit is going out each month. </p>



<p>The point of the ETC 90 Accelerate programme is to offer a tailor-made, individualised approach with your own coach assigned to you and a clearly achievable nutrition and exercise plan in place that takes into account your goals, overall health, current fitness levels, diet and lifestyle. It&#8217;s the whole package. Just like you. Cost-wise it&#8217;s the same for everyone but what you get specifically will depend on where you&#8217;re at when you start and where you want to get to. It&#8217;s about the programme fitting around you, rather than you fitting into the programme. </p>



<h2 class="wp-block-heading" id="h-it-s-fun">IT&#8217;S FUN</h2>



<p>Building confidence comes from the realisation that it feels good to challenge yourself, discover your ability to do more and push your boundaries. The ETC philosophy, and the overall aim of the 90 Day Accelerator, is to offer stress-free, non-intimidating, community based, fun alternatives that are far less isolating and more engaging than going to the gym. You&#8217;ll meet other people, become part of the ETC family and learn to challenge yourself and push through those mental and physical boundaries. It&#8217;s easier to meet challenges head on when you&#8217;re surrounded by encouragement and affirmation and when you&#8217;re having a good time with other people. </p>



<p>If you want to (and only if), you can get involved with team challenges with ETC outside of the gym too, like half marathons or ATHX Games. Yes, those do sound terrifying but less so if you&#8217;ve got someone to hold your hand and cheer you on, right? </p>



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<h2 class="wp-block-heading" id="h-it-s-fully-supported">IT&#8217;S FULLY SUPPORTED</h2>



<p>Look, you&#8217;ve got to take <em>some</em> personal responsibility for that bag of Hula Hoops you scoffed from the kids&#8217; packed lunch supply (who, me?), but, when you&#8217;re doing the 90 Day Accelerate, you&#8217;ll get loads of support, including regular check-ins and 121s with your personal coach, progress reports and additional access to a physio, nutritionist and a mindset coach if you need it. The programme removes the ambiguity around fitness as it&#8217;s all there in black and white in your personalised plan. You have to keep showing up and putting the work in, but you won&#8217;t feel like it&#8217;s <em>all </em>on you.</p>



<h2 class="wp-block-heading" id="h-results-driven-programme">RESULTS DRIVEN PROGRAMME</h2>



<p>Why 90 days? You may ask. And rightly so. Well, it&#8217;s short enough that you&#8217;ll see results satisfyingly fast, but long enough to enable you to establish new habits and lifestyle changes for the long term. You&#8217;ll be implementing changes and tweaks to your diet and exercise routine that you&#8217;ll hopefully learn to stick with for life. This is not just about a quick fix, it&#8217;s about learning how and why your overall health benefits from good nutrition and a range of exercises including strength, conditioning and cardio, and finding way of incorporating those things into your everyday life. </p>



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<h2 class="wp-block-heading" id="h-long-term-empowerment">LONG TERM EMPOWERMENT</h2>



<p>It&#8217;s honestly not about becoming a supermodel. Being the owner of a thigh gap or six pack is actually not a good marker for either physical or mental health, so throw that idea in the bin where it belongs. 90 Day Accelerate is about lifelong learning and accountability. It&#8217;s not just about going to the gym, it&#8217;s about educating yourself and improving your life as a whole and empowering you to be fit and health-focused in the long term, improving your longevity and overall health outcomes so that you bounce back from injury and fight off illnesses more easily.</p>



<p>When you&#8217;re fit and feel good in yourself it has a positive impact everyone around you; your partner, family, children, friends and colleagues. Your relationships with others will get a big boost and that improves your happiness even more. It&#8217;s a circle of happiness. And not only that, you&#8217;ll be a better role model for others too. It won&#8217;t necessarily be super easy, but growth comes through discomfort and you&#8217;ll learn ways to power through and overcome those challenges, so difficult and scary situations flourish into fabulous new potential. </p>



<p><em>DISCOUNT OFFER KLAXON! Fancy £100 off the 90 Day Accelerate plan? Just quote MUDDY when you sign up.</em></p>



<p><em><a href="https://theetc.fit/" target="_blank" rel="noreferrer noopener">Empowerment Training Centre</a>, Unit F2, Freehold Street, Nene Enterprise Centre, Northampton</em> <em> NN2 6EW </em></p>


Fit, focused and fabulous in 90 days? You CAN do it!

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